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client: Leapfrog Remedies 

Designing Digestible Content for

Health and Lifestyle Subscribers

client: Leapfrog Remedies

Designing Digestible Content for Health and Lifestyle Subscribers

Leapfrog Remedies commissioned me to design a series of weekly email newsletters aimed at sharing wellness tips, product news, and exclusive offers. The challenge was to create layouts that felt vibrant and informative without overwhelming the reader. I structured each newsletter with clear headings, engaging visuals, and concise, benefit-driven text, making health content both accessible and visually appealing for subscribers seeking trustworthy, feel-good advice.

PicCollage illustration, pattern design, and hand lettering by Souqustudio

Each edition featured bright, clean imagery to reflect the brand’s energy and optimism, paired with thoughtful composition to maintain readability. From educational tips to product features, I ensured a balance between promotional and valuable content. These newsletters helped strengthen brand loyalty and support Leapfrog’s mission of improving everyday health. This project reflects my ability to design effective email marketing that’s both beautiful and strategically driven.

PicCollage illustration, pattern design, and hand lettering by Souqustudio

“The designs were vibrant, fresh, and always on brand. We saw stronger engagement and great feedback from our community. Soumbal really understood the tone we were going for – informative, trustworthy and full of personality.”

– Stephanie Drax, Founder of Leapfrog Remedies

like what you see ?

like what you see ?