I worked closely with the British Asian Trust, a UK-based charity focused on impactful development work across South Asia to refresh and unify their visual communications. My role spanned across annual reports, presentation templates, digital newsletters, event materials, and advertising. The goal was to bring consistency, clarity, and cohesion across all collateral while respecting their established brand identity and colour palette.

From printed dinner invitations and media boards to detailed programme reports and pitch decks, each asset was crafted with strong layout principles and a keen eye for informative design. By applying structure, colour hierarchy, and visual balance, I helped the Trust to clearly communicate complex data and real world impact. This project highlights my ability to handle large scale collateral systems while preserving clarity, accessibility, and aesthetic integrity across touchpoints.

“Soumbal brings much needed consistency and polish to our communications; her ability to take dense content and make it beautiful, functional and on-brand is invaluable. She also has a great work ethic and always proves to be reliable in delivery.”

– Hina Bhatti, Senior Communications Manager